Objection is a typical scenario when it comes to telemarketing.
Here are some of the following and how elite telemarketing services or even in an answering service work around it to deliver your coveted appointment.
Objection | What You Can Do |
1. Budget This is a typical objection in B2B sales. Telemarketers manning answering service may hear it as frequently as possible. This is not exclusive to SMEs and startups. Often, even large companies that are known to spend large amounts with external vendors are hard to convince that they need new product/service. Things you may hear are: “We cannot afford this right now…”“This is out of our price range…” |
Focus on your product/service solutions, make your pricing transparent, highlight why you are cost-effective In most companies, the budget is flexible if you can manage to present the benefits well to your prospects. Elite telemarketing solutions providers know and understand this. That is the reason why they can highlight why they can get the best deal out of your product or services to your clients. Your telemarketing service agents can show enough value upfront to convince them. If cases wherein your prospect is not really in the market to buy your product/service, they instead focus on educating them why yours is worth the investment. However, if the prospect is indeed out of budget, your telemarketers can help them to grow. This is possible through sending resources, guides, and check-in every few weeks to see if you can offer help. This way, you can establish your brand as the authority and when they’re ready to buy, they already know and trust your business. |
2. Authority In B2B selling, telemarketing service often involves 6 to 10 decision-makers to proceed with the deal. That is why trust-building is essential to close a deal. In some cases, if you are not able to convince all of them, it is hard to make the sale. |
Use account-based sales approach, find out who are the key people This stage is often involved in cleaning up your database. It is best to connect directly with relevant people and then provide them with relevant content. Elite telemarketing services providers know how to engage with the right decision-maker. This means engaging with them and convincing them why the presented product/service is the best for them. |
3. Need If your prospect doesn’t think they need your help, there is no reason to avail your product or service. You must remember that they receive lots of offers from various companies that offer solutions to their needs. This objection is more typical with businesses that have a lack of awareness on typical pain points. |
Clarify how exactly you can help As stated, this is related to lack of problem awareness. If your database is filled with existing similar businesses, it means they are a good fit. However, they are not aware of the pain points yet which your product/service can help solve. Your telemarketing service provider can send useful case studies on how your business helped similar businesses as them. This can help your prospect to desire similar results. |
4. Time Time objections are often a polite way to end a conversation with a telemarketing service agent. There are two reasons behind this: one they don’t have the heart to say an outright no and two, you haven’t educated them enough on the problem. |
Add clarity to the sales process Elite telemarketing solutions providers work around this objection by helping prospects understand why they have a problem that is worth solving. They can also show them how your product or service is the best solution. |
Here are some of the following and how elite telemarketing services or even in an answering service work around it to deliver your coveted appointment.
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Here with Reservations Call Center, you can get professional and courteous telemarketing service agents to engage your leads with useful conversations.
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